We have updated our search function helping you get really focussed search results.
We have broken down the search into key criteria: keywords, date parameters, sender name, website and industry type.
So you’ve used Beetle to research your client’s competitors’ emails, saved them all into aptly named collections and you’re feeling like a research God. Now, what’s the best way to present them to the rest of your team? Maybe print them off and…
Not only are we trying to make sure you have access to all of the email information and creatives you require for your research, we want to make sure you get it delivered to you in a digestible format.
In December we announced that we’d be moving out of beta come January. January is now! Didn’t that come around quick!? Here is a reminder of what changes we have in store for you.
If your inbox was anything like ours on Black Friday, it was well and truly stuffed. Fuller than a belly after Thanksgiving dinner.
Now that the chaos has calmed down and all the impulse purchases have been delivered, we wanted to give you a bit of insight…
You want to get the latest emails from your subscriptions daily! Weekly isn’t enough. As a marketing specialist you want to know what is happening in your industry and with your competitors each day, and you want it in your inbox ready for you each morning.
We had some great feedback about Sender Name Fuzzy Matching. This is where you can collate all of the emails for a certain term, even if the Sender name can vary slightly.Previously you had to set up subscriptions for different senders / names to capture…
Timing.
One of my favourite features of Beetle Analytics is the time tracker of when emails are sent out in marketing campaigns.
In our fashion research there are two very distinct target audiences, 1, ‘the early birds’ and 2,…
Sales Vs. Story: The Balance of Content
Due to the nature of the products being promoted the emails for the Fashion industry are primarily image based. However there is a stark contrast in the imagery used. The brands that target a younger audience often include…
